We surveyed our area, planned key high traffic locations, mapped out the entire Hamilton Square neighborhood, then came up with all messaging, tag lines, & design making sure everything connected and remained on brand… ABRACADABRA… the “Walkable Living” campaign was born. Created for our client Silverman Building, the campaign has been an enormous success by the collaborative efforts of the TRITONIC team.

From TRITONIC brains… to the dry erase board… to the computer… to the printers… to the streets of Jersey City and surrounding areas – the campaign lives on buildings,  billboards, banners, websites, magazines, mass transit systems, even on a smart cars.

If you have visited the Jersey City area and have been through Hamilton Square. Take note of the green signage with white arrows pointing everywhere and the advancement of integrated printed digital ads by the way of QR codes. This system put in place, not only directs people walking around town, but through the use of QR codes walkers are directed to the key websites which expand the walkable experience putting the campaign on another level.

Be intrigued by Walkable Living, brought to you by TRITONIC.